In the Beaujolais vineyards, it is the Morgon cru that has been at the epicentre of a return to healthy wine-making practices since the 1980s and 1990s: no weedkillers or chemicals in the vines, no chaptalisation, vinification with indigenous yeasts, no or very low doses of added sulphur. Following the generation of pioneers such as Jean Foillard, a younger generation embodies this new spirit in Beaujolais, such as Alex Foillard, the son, who has chosen to settle in the Brouilly and Côte-de-Brouilly appellations.
Following in his father's footsteps, Alex, the son of Jean and Agnès Foillard, created his own estate in 2015 with plots of land in the Brouilly and Côte-de-Brouilly appellations as well as in Beaujolais-Villages. In all, 2.5 hectares of mostly old Gamay vines, located on the hillside and worked without inputs to obtain healthy grapes of perfect maturity that allow the natural course of carbonic maceration vinification: full-fruited, juicy, ample, sapid and straight wines, with the character that is the hallmark of their terroir.
L'appellation Brouilly, le plus méridional des crus du Beaujolais – avec une partie Sud située sur Odenas où se trouvent les gamays cinquantenaires d'Alex Foillard, sur sol granitique –, s'inscrit en arc de cercle autour de la Côte-de-Brouilly et du mont Brouilly.